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May 2025 Income Report
This is a (new!) condensed report. For the detailed report, join the Patreon »
May’s revenue was $3,771, down from April’s $5,797. Profits were $2,173, down from April’s $4,653.

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Condensed report
- 📚 Book Sales: $1,839
- 📦 Misc. Products: $6
- 🗣️ Affiliates/Advertising: $1,777
- 🙌 Reader Support: $150
- 👨🏻💼 Services: $0
- 💰 Gross Income: $3,771
Expenses
- 🧾 General: $189
- 📣 Advertising: $1,074
- 🌐 Hosting: $336
- 🧮 Total Expenses: $1,598
Net Profit: $2,173
This months’ highlights
- 🎁 Mind Management giveaway on Readwise: I gave the entirety of Mind Management away to Readwise readers. Here’s how to get Mind Management, Not Time Management free. This giveaway was very profitable!
- 🔮 Mysteries of the Amazon algorithm: I’ve now generated some nice sales spikes and greatly improved my Amazon rank. But something is still different about the algo.
- ⚠️ What’s new with Amazon Ads?: I’ve dug deep into Amazon Ads for the first time in a while, and recognized a few sneaky ways they’re draining money from authors pockets. But these new features might be powerful, so long as I pay attention.
- 🗒️ Join me on Substack Notes: I’m spending more time and attention and sharing new ideas on Substack Notes, and am enjoying it after years of being confounded by X/Twitter. Follow me on Substack Notes.
- More… I did a Heart to Start pricing promo, and share results; I’m having second thoughts about direct audiobooks; and I’ve learned experimenting with AI video on Google Veo 3.
Detailed report for Patreon support
I share the details behind all these in the 2,000+ word detailed report, on Patreon.
New on Patreon: my writing process
In my latest video for Patreon supporters, I share in great detail my writing process as I begin a new chapter. I’ll tell my mind-management techniques for engaging my mind appropriately with the tools and the stage of my ideas. Also it’s a slight office-tour. Join the Patreon for access to it and other bonus content.