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April 2025 Income Report
This is a (new!) condensed report. For the detailed report, join the Patreon »
April’s revenue was $5,797, up from March’s $3,974. Profits were $4,653, up from March’s $802.
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New: Condensed reports
If you don’t want to wade through thousands of words to find out what’s going on in my business and self-publishing at large, I’m now going to be publishing condensed summary reports, with revenue by category, and a TL;DR of what happened.
Join the Patreon for detailed reports
If you’re interested in the more-detailed reports, with revenue and expenses for specific line-items, please join the Patreon, where I’ll be sharing such reports with paid supporters.
If you’ve enjoyed the reports I’ve been sharing the past seven years, it’s a no-brainer. You’ll get the same detailed insights about self-publishing and solopreneur business, plus, I can be a little more candid and open the kimono wider for paid supporters.
Not to mention there are now tons of bonus videos, screencasts, and podcasts, as well as audio versions of these income reports.
Become a supporter here.
Condensed report
This month obviously looks better the last month, and much better than the previous month, when I actually lost money – but I’m not in the clear yet. I’m not sure I’ll even be in the clear until I get my next book out, but I’m starting to have my doubts about that, too!
Here are my basic numbers this month:
Income
- 📚 Book Sales: $2,587
- 📦 Misc. Products: $7
- 🗣️ Affiliates/Advertising: $3,095
- 🙌 Reader Support: $154
- 👨🏻💼 Services: $0
- 💰 Gross Income: $5,843
Expenses
- 🧾 General: $212
- 📣 Advertising: $588
- 🌐 Hosting: $345
- 🧮 Total Expenses: $1,144
Net Profit: $4,699
This month’s highlights
- 📈 Mind Management sales tripled: But what I was really focused on was sales rank. Some promotions I ran boosted it, but profits are still so-so.
- 📉 MMT profits still struggling: I’ve tried several things to revive them, including soliciting ratings and enhancing A+ Content. I have eight theories why, ranging from “everyone’s broke” to a specific theory about an “algorithmic cliff,” backed by some really interesting historical data I have stowed away.
- 🧠 Hacking (and tracking) Amazon also-boughts: Though often hidden, these are critical to algorithmic visibility. My methods of showing up in the also-boughts of books like Feel-Good Productivity and Tiny Experiments range from overbidding on advertising, to more obscure hacks I can only share on Patreon.
- 💥 Huge Affiliate income spike: Next month probably won’t be as high, but I’m brainstorming new ways to diversify, including my recent ActiveCampaign Review. Unfortunately one source has dried up – for now.
- 🧭 New “Amazon Attribution” feature: This is helping me track performance of advertising I do outside of Amazon. A godsend of a new feature.
- 🎧 How to Sell a Book now on (AI-narrated) audiobook: I used Audible’s Virtual Voice Studio, which has some quirks for sure, but I’m confident some listeners will actually prefer it to my own voice.
Thank you
Thank you to Jessica Mudditt for having me on the Hembury Books Podcast.
Detailed report for Patreon support
I share the details behind all these, and more in the 2,500 word+ detailed report, on Patreon.
