Appeal to the 99%: Srdja Popovic, Revolutionary & Author of Blueprint for Revolution – Love Your Work, Episode 179

May 23 2019 – 07:30am

srdja popovic

Srdja Popovic (@SrdjaPopovic) is a revolutionary. He played a big part in overthrowing Serbian president Slobodan Miloševi?. He now coaches activists around the world in non-violent resistance techniques, through CANVAS (Center for Applied Nonviolent Action and Strategies).

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This may seem out of left field to have a political activist on the show. It’s not meant to be some thinly-veiled political statement. Rather, I think anyone who is trying to get people on board with their message can learn a lot from the techniques of revolutionaries.

I recently read Srdja’s book, Blueprint for Revolution: How to Use Rice Pudding, Lego Men, and Other Nonviolent Techniques to Galvanize Communities, Overthrow Dictators, or Simply Change the World, and was blown away by the inventiveness and deft strategy of the techniques he shared. It’s a fascinating book whether you’re trying to overthrow a dictator, or you’re merely trying to get people to read your blog.

In this conversation, you’ll learn:

We think Rosa Parks’s courageous stand was a spontaneous event. Learn how it was actually a strategic hit, designed for maximum effect.
If you’re trying to get people on board with your message, branding is everything. Learn how a movement like Occupy Wall Street missed a golden branding opportunity.
Effective activists choose tactics that have the most influence, with the smallest risk. Learn Srdja’s brainstorming techniques for homing in on these tactics. It’s a valuable exercise for any influencer.